Updated
Postgale vs Ayrshare
Ayrshare is a social media API for products: 14 networks, publishing, analytics, comments, messages and Facebook ads through one integration, billed per social profile from $149 a month, and it lists an MCP server. Postgale is the secure layer for the agent itself: an MCP server with OAuth sign-in and an API, approval that a person sets per workspace, account, key or app, a queue for replies and DMs as well as posts, and an audit log of every write. Postgale covers fewer networks and has not published prices.
What is the difference between Postgale and Ayrshare?
Postgale is the secure layer for AI agents on social media. Agents publish through its REST API and MCP server; a person decides where approval applies, and every write is recorded in an audit log.
Ayrshare describes itself as a unified API that lets you manage your users’ social media across 14 networks: schedule and publish posts, retrieve analytics, manage comments, send and receive direct messages, and create ad campaigns. It bills per social profile (one customer, brand or location connected to any number of networks), and its site lists an MCP server and a page for AI companies.
Postgale vs Ayrshare side by side
As of October 2026. Ayrshare facts come only from Ayrshare’s own pages, linked under Sources.
| Postgale | Ayrshare | |
|---|---|---|
| MCP server | Hosted at postgale.com/mcp (Streamable HTTP); 70 tools, each annotated as read-only, write or destructive | An MCP server is listed on its site; details are in its docs |
| Agent authentication | OAuth 2.1 sign-in, so ChatGPT, claude.ai, Claude Desktop, Claude Code, Cursor and VS Code connect with the URL alone; or an API key as a bearer header (n8n, OpenClaw, Hermes Agent, your own agent). Sign-in tokens work on the MCP server only; the REST API uses API keys | API key from its dashboard for the REST API; MCP authentication is not described on the pages checked |
| Platforms | Instagram, Facebook Pages, Threads, TikTok, Bluesky and Mastodon; WhatsApp Business messaging. X, Telegram and Discord are coming soon, as are Reddit and ads | Bluesky, Facebook, Google Business, Instagram, LinkedIn, Pinterest, Reddit, Snapchat, Telegram, Threads, TikTok, WhatsApp, X and YouTube |
| Comments and DMs | Comments on Instagram, Facebook and Threads (reply, hide, delete); DMs on Instagram, Messenger and WhatsApp, with messaging-window checks | Moderation for comments, DMs and reviews in every profile; its messaging API supports Instagram, Facebook, WhatsApp and X |
| Human approval | Set by a person in the dashboard per workspace, account, API key or signed-in app. Posts wait as pending approval; comment replies and moderation, DMs, WhatsApp sends and edits to live posts are queued for a person. Approving is dashboard-only: the key the agent holds cannot approve its own work | Opt-in: set requiresApproval: true on the post request and the post waits until it is approved through Ayrshare’s API; the pages checked do not say whether a key can be kept from approving |
| Audit log and webhooks | Every write through the API or MCP is recorded in the workspace audit log with the key or app that made it; webhooks signed with HMAC-SHA256 | Webhook integrations from the Launch plan; X real-time webhooks with Enterprise; an audit log is not described on the pages checked |
| Ads | Coming soon | Ads API for Facebook; Facebook boosted posts as a $100/month add-on |
| Pricing | Not published yet (early access; write to [email protected]) | Per social profile: Premium $149/month (1 profile), Launch $299/month (up to 10, 28-day free trial), Business from $599/month (30 included, tiered up to 300), Enterprise custom |
When should you pick Ayrshare, and when Postgale?
Pick Ayrshare if you are embedding social media into your own product for many end users, if you need networks Postgale does not cover (LinkedIn, YouTube, Pinterest, Reddit, Snapchat, Google Business, or X today), if you want Facebook ads now, or if you want published pricing and a free trial.
Pick Postgale if the agent itself is the user: if a person, not the agent, must decide what needs approval and the agent cannot switch it off; if replies, comment moderation and direct messages should wait in the same queue as posts; and if you want an audit log of every agent action from day one.
How was this comparison made?
Every statement about the other product comes from that vendor’s own public pages as they read in October 2026 (checked on 22 October 2026), linked at the end of the page. Where those pages do not say something, this page does not guess. Statements about Postgale come from its source code and documentation. Prices and limits change; check the vendor’s page before deciding.
Common questions
For agents working on Instagram, Facebook, Threads, TikTok, WhatsApp, Bluesky and Mastodon, yes. Postgale adds approval set by people, a review queue for replies and DMs, and an audit log; Ayrshare covers more networks, offers Facebook ads and publishes its prices.
Yes. Ayrshare lists an MCP server on its site. Postgale’s is hosted at postgale.com/mcp with 70 annotated tools and accepts OAuth sign-in or an API key.
Ayrshare publishes plans from $149 a month per social profile. Postgale has not published prices yet; ask [email protected].
Vendor facts checked on 22 October 2026. Tell us if something changed: [email protected].